About us
Noah has been playing tennis since he was a little boy. What started with hitting balls against the garage door eventually grew into 18-hour training weeks, countless tournaments, and years of experience with every piece of tennis gear imaginable.
During a tournament in the summer of 2025, we noticed something that every player had in common: their towel was always on the ground. After nearly every point, players would bend down, shake off the dirt, wipe their hands, face, or racquet, and toss the towel right back onto the court.
We asked ourselves a simple question: Why isn't there a better way?
That question sparked the idea for Woosh.
The challenge wasn't just holding a towel—it was designing a solution that worked on tennis fences, even when they were covered by windscreens. It had to attach in seconds, stay secure during play, and come off just as easily when players changed sides.
From that day on, our home became a workshop. We experimented with different materials, shapes, and designs, building and refining one prototype after another. Every day, Noah would take the latest version to practice, put it through real match conditions, and come home with feedback that inspired the next round of improvements.
Woosh wasn't created in a corporate boardroom. It was born on the tennis court by a player who wanted a better solution, and brought to life through a passion for the game, countless hours of testing, creativity, and persistence.
Today, we're proud to share that solution with players everywhere.
Noah Peeters-Dufour & Vanessa Peeters